Fat Head’s Brewery (Middleburg Heights, Ohio) has officially announced that it will completely withdraw its business from Florida at the start of 2017.
In an effort to concentrate on short and long term growth opportunities within the brewery’s home markets of Ohio and Pennsylvania, the folks at Fat Head’s Brewery have made the tough but necessary decision to end distribution in Florida. The brewery is currently working with the Florida branch of Cavalier Distributing “to ensure the withdrawal is as minimally disruptive as possible to their retail partners.”
“While this wasn’t an easy decision, based on current capacity constraints, we think it is in the best long-term interest of consumers to focus our available resources and supply within our core footprint of Ohio, Pennsylvania and Indiana. Excitedly, this will allow us to grow more substantially in our heartland in the coming year than we would otherwise have been able to do,” said Bill Wetmore, Fat Head’s new Head of Sales & Marketing.
“With plans for our expanded production facility well underway, capacity restrictions aren’t something we will need to deal with much longer, but they are our reality today and for the near-term.”
Florida will receive its final shipment from Fat Head’s Brewery in early January. The brewery expects that the Florida “market will be exhausted of Fat Head’s beer by early February.”
This is a tough loss for the Florida craft beer community, but the actions of Fat Head’s Brewery are more than respectable when you consider that they are focusing their attention on their local fans. If you are in Florida, be sure to fill up on your favorite Fat Head’s Brewery offerings over the next couple of months before they disappear from shelves and taps indefinitely. Prost!