Good People Brewing releases Urban Farmer as newest canned offering

14224726_10155447219529988_2548202767289278872_nGood People Brewing Company (Birmingham, Alabama) is expanding their portfolio of canned offerings with the introduction of Urban Farmer Farmhouse Ale.

Thanks to the purchase of a new can labeling machine, Good People Brewing is pleased to announce that they now have the ability and capacity to release more “seasonal, specialty, and limited batches into the marketplace.”  This specialized labeling equipment allows the brewery’s packaging department the flexibility to create custom labels on site for blank 12 oz. cans and 22 oz. bottles.  Having this feature at the brewery means they no longer have to wait for cans and bottles to be printed at another facility that might be currently limited due to the huge demand placed on them by the surging craft beer boom.

Urban Farmer Farmhouse Ale is the first release to become available by way of this new equipment.  This traditional Farmhouse-style Ale is “brewed with a variety of pale malts and a unique blend of saison yeast strains.” The recipe yields aromatic and flavor notes of “grapefruit, pineapple, orange zest, earthiness and spiciness.”

This offering was released in time for Labor Day weekend and is available on draft and in 12 oz. cans.  Distribution of Urban Farmer will begin in central Alabama and then it will eventually make it to the brewery’s full distribution area throughout the state, in Tennessee, and the Florida Panhandle.  Look for this brew to be on shelves now, and keep an eye out for future limited and small batch beer releases to be announced by Good People Brewing soon.  Prost!


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