Creature Comforts Brewing Co. (Athens, Georgia) has officially announced that it will begin the Seasonal Release of Loopulus Double IPA on Tuesday, August 4.

Originally released in 2017 to recognize the 20th anniversary of the iconic Brick Store Pub, Loopulus is a Hazy/Juicy Double India Pale Ale that “strikes a delicate balance between Citra hops’ citrus and tropical fruit flavors and the punchy, white-wine flavors of Nelson Sauvin hops.” Coming in at 8% ABV, Loopulus is “a flavorful, easy-drinking hazy double IPA that finishes with a juicy, full-bodied mouthfeel.”

“We originally brewed Loopulus in 2017 to celebrate the Brick Store Pub’s 20th Anniversary,” said Co-founder David Stein. “We liked it so much we decided to continue brewing it and added it to our rotating lineup of hop-forward offerings.”

The name “Loopulus” has a couple meanings/intentions:

• It is a play on the scientific name for hops – Humulus lupulus – and a reference to the Brick Store Pub’s “loop” system, which they use to service their tables.
• It promotes recycling – “As a part of its ongoing sustainability efforts, Creature Comforts is using perforated labels on its 16-ounce seasonal cans to encourage recycling. Loopulus is the first of the brewery’s offerings that features the new labels.”

“During the past few years, we have been increasingly focused on minimizing our environmental impact through several sustainability initiatives,” said Co-founder and Brewmaster Adam Beauchamp. “The latest improvement we’ve made are these easily removable labels which allow the aluminum cans to be recycled without issue at the processing plant.” 

Loopulus will release at Creature Comforts Brewing Co. on August 4 and distribution will begin shortly after the on-site release. You can expect to find this Seasonal offering available in 4-packs of 16 oz. cans and on draft at select craft beer-focused establishments located within the brewery’s distribution footprint in Georgia. Prost!

Vital Information for Loopulus from Creature Comforts Brewing Co.

Release – Seasonal; releasing August 4, 2020
Style – Hazy/Juicy Double India Pale Ale
ABV – 8%
Featured Hops – Citra & Nelson Sauvin
Availability – 4-packs of 16 oz. cans & draft
Distribution – Georgia