Three Weavers Brewing Company Begins Seasonal Release of It’s Blursday Rosé Sour

Three Weavers Brewing Company (Inglewood, California) has officially announced that it will begin the Seasonal Release of It’s Blursday Rosé Sour in late February 2021.

Crafted to recognize that “blursday is the norm” these days, It’s Blursday is a Rosé-inspired Sour Ale that combines “a lacto souring technique with additions of cranberry, tart cherry, raspberry and passion fruit for their color and tart flavor properties.” Coming in at 5.5% ABV, It’s Blursday proves that there is “nothing better than [a] tart, fizzy, rosé-inspired beer to enjoy all blursday long.”

“The healthy additions of fruit purees during fermentation give the beer its deep pink color. Raspberry is a common flavor descriptor of rosé wines, and it builds upon the ester content of the beer. Then we dose in passion fruit because in small amounts, it provides thiol compounds that translate into tropical characters found in wines – and in our beer.

“It bridges the gap between beer and wine, and truly illustrates where two beverages, often perceived as opposites, are maybe not so different after all. A lot of thought went into the development of It’s Blursday to execute a wine-forward beer without using any grapes.”

– Alexandra Nowell, Brewmaster at Three Weavers Brewing Company

It’s Blursday is rolling out now and will be available as long as supplies last this spring. You can expect to find this Seasonal offering available in 4-packs of 16 oz. cans and on draft at Three Weavers’ Inglewood taproom and select craft beer-focused establishments located in California. Prost!

Vital Information for It’s Blursday from Three Weavers Brewing Company

Release – Seasonal; launching late February 2021
Style – Sour Ale
ABV – 5.5%
Added Ingredients – Cranberry, tart cherry, raspberry & passion fruit
Availability – 4-packs of 16 oz. cans & draft
Distribution – California