Second Self Beer Co. Show its Pride with Release of Limited Edition A.T.aLe Cans

SSBClogoSecond Self Beer Company (Atlanta, Georgia) recently announced that it will recognize the 47th annual Atlanta Pride Festival by having cans of their A.T.aLe wear limited-edition, rainbow-print packaging during the month of October.

If you live in the metro Atlanta area, you might notice Second Self Beer Company’s A.T.aLe rockin’ some rainbow-print packaging this month (pictured above).  This limited-edition look is the brewery’s way of showing support for their city’s LGBTQ community as they celebrate the 47th annual Atlanta Pride Festival on October 13-15.

For those you who are not familiar with the beer, A.T.aLe is a “CRISP, CLEAN, REFRESHING” American Pale Ale that comes in at a quaffable 5.7% ABV and 42 IBUs. Simple and straightforward, A.T.aLe is meant to be an easy-drinking Atlanta Ale that “is the beer you want to drink when you just want to drink a beer.”

The rainbow-print A.T.aLe cans made their official debut at Second Self’s 3-Year Anniversary Party on October 7, and they will be hanging around throughout the month of October.  If you wish to track some down, these 6-packs of 12 oz. cans are available “at the [Second Self] taproom and in stores and shops across metro Atlanta.”  Prost!

Vital Information for A.T.aLe from Second Self Beer Company

Release – Year-Round, “Pride” cans available October 2017
Style – American Pale Ale
ABV – 5.7%
IBUs – 42
Availability – 6-packs of 12 oz. cans & draft
Suggested Food Pairings – Smoked wings, oysters, street tacos, & tomme cheese

Advertisements