Second Self Beer Co. Show its Pride with Release of Limited Edition A.T.aLe Cans

SSBClogoSecond Self Beer Company (Atlanta, Georgia) recently announced that it will recognize the 47th annual Atlanta Pride Festival by having cans of their A.T.aLe wear limited-edition, rainbow-print packaging during the month of October.

If you live in the metro Atlanta area, you might notice Second Self Beer Company’s A.T.aLe rockin’ some rainbow-print packaging this month (pictured above).  This limited-edition look is the brewery’s way of showing support for their city’s LGBTQ community as they celebrate the 47th annual Atlanta Pride Festival on October 13-15.

For those you who are not familiar with the beer, A.T.aLe is a “CRISP, CLEAN, REFRESHING” American Pale Ale that comes in at a quaffable 5.7% ABV and 42 IBUs. Simple and straightforward, A.T.aLe is meant to be an easy-drinking Atlanta Ale that “is the beer you want to drink when you just want to drink a beer.”

The rainbow-print A.T.aLe cans made their official debut at Second Self’s 3-Year Anniversary Party on October 7, and they will be hanging around throughout the month of October.  If you wish to track some down, these 6-packs of 12 oz. cans are available “at the [Second Self] taproom and in stores and shops across metro Atlanta.”  Prost!

Vital Information for A.T.aLe from Second Self Beer Company

Release – Year-Round, “Pride” cans available October 2017
Style – American Pale Ale
ABV – 5.7%
IBUs – 42
Availability – 6-packs of 12 oz. cans & draft
Suggested Food Pairings – Smoked wings, oysters, street tacos, & tomme cheese

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Second Self Beer Company to Introduce A.T.aLe as Next Year-Round

ssbclogoSecond Self Beer Company (Atlanta, Georgia) has announced that they will officially add A.T.aLe to the brewery’s Year-Round lineup beginning in March.

Brewed as a liquid ode to their hometown, A.T.aLe is a “CRISP, CLEAN, REFRESHING” American Pale Ale that comes in at a quaffable 5.7% ABV and 42 IBUs.  Simple and straightforward, A.T.aLe is meant to be an easy-drinking Atlanta Ale that “is the beer you want to drink when you just want to drink a beer.”

Craft beer fans in Atlanta will get a sneak preview of A.T.aLe when Second Self cheers on the Atlanta Falcons at their “Big Super Sport + Potluck Party” on Sunday, February 5 at 6:30 p.m. (click here for more details).  If you cannot make the party, this new Year-Round offering will officially launch in March.  Once released, you will be able to find A.T.aLe in 6-packs of 12 oz. cans and on draft at craft beer establishments located in Second Self Beer Company’s distribution area of Georgia and Alabama.  Be sure to check this one out when these beautifully designed cans (pictured above) start hitting shelves in a just a matter weeks.  Prost!

Vital Information for A.T.aLe from Second Self Beer Company

Release – Year-Round, launching March 2017
Style – American Pale Ale
ABV – 5.7%
IBUs – 42
Availability – 6-packs of 12 oz. cans & draft
Suggested Food Pairings – Smoked wings, oysters, street tacos, & tomme cheese