Paulaner Brings Summertime Refreshment to the U.S. with Launch of Grapefruit Radler

Paulaner USA (White Plains, New York), the U.S. importer of the legendary Paulaner Brauerei (Munich, Germany) portfolio, has officially announced that it will introduce American beer drinkers to Paulaner Grapefruit Radler in June 2020.

Developed to be the “perfect complement wherever you are during the warm summer months,” Paulaner Grapefruit Radler is a thirst-quenching Radler that “combines 50% Paulaner’s classic Münchner Lager and 50% naturally hazy, grapefruit infusion.” Coming in at a super sessionable 2.5% ABV, Paulaner Grapefruit Radler is “a fruity-tart refreshment that is 100% natural and not too sweet.”

“With the continued rise in flavored beers and hard fruity seltzers, it was an easy choice  for us to introduce our Grapefruit Radler here in the United States, as it was already well-received in Germany for the past two-years,” says Steve Hauser, CEO of Paulaner USA. “Its success is in the combination of our expert brewmasters and the quality ingredients used to brew the product. This has resulted in a premium, flavorful thirst quencher that consumers won’t be able to put down.”

Paulaner Grapefruit Radler is scheduled to hit the U.S. in June and will be available throughout the summer months. You can expect to find this new offering available in 4-packs of 16.9 oz. cans at fine beer establishments located in Alabama, Florida, New York and throughout the rest of Paulaner USA’s nationwide distribution network.  Prost!

Vital Information for Paulaner Grapefruit Radler from Paulaner Brauerei

Release – ???; launching in the U.S. in June 2020
Style – Radler
ABV – 2.5%
Blend – 50% Paulaner’s Münchner Lager & 50% natural “grapefruit infusion”
Availability – 4-packs of 16.9 oz. cans
Beer Finder – https://paulanerhpusa.com/beer-finder/paulaner-beer-finder/