Avery Brewing Co. Adds Low-Cal Pacer IPA to Year-Round Lineup

desktop_1569520545_WEB_PacerIPA_Can_and_GlassAvery Brewing Co. (Boulder, Colorado) has officially announced that Pacer IPA, a Hazy IPA with only 100 calories and 3.5 carbs per serving, will join its Year-Round portfolio on October 18.

Created specifically to meet the needs of “increasingly health-conscious drinkers. . . driving the burgeoning ‘better-for-you’ category in beer,” Pacer IPA is a “legitimate, flavorful” Hazy India Pale Ale brewed with “traditional malted barley, . . . wheat and oats for fuller body, as well as an abundance of southern hemisphere hops, and contemporary dry-hopping techniques to achieve big, juicy, fruity aromas and flavors.” Coming in at just 4.5% ABV, 100 calories and 3.5 carbs, Pacer IPA is “built for winning at a balanced and active lifestyle.”

“This is an extremely selfish brewing endeavor. A beer brewed for me – an aging, wannabe-athlete who ‘drinks’ for a living, and desperately needs to start setting a new and healthier pace in life.”

 

– Adam Avery, Founder and CEO of Avery Brewing Co.

Pacer IPA will debut in the Tap Room at Avery Brewing Co. on October 18 and will enter distribution at or around that date.  You can expect to find this new Year-Round offering available in 6-packs of 12 oz. cans and on draft at craft beer-friendly establishments located in Alabama, Florida, Colorado and throughout the rest of Avery’s expansive distribution area.  Prost!

Vital Information for Pacer IPA from Avery Brewing Co.

Release – Year-Round; launching October 18, 2019
Style – Hazy/Juicy India Pale Ale 
ABV – 4.5% 
Calories – 100
Carbs – 3.5
Hops – Simcoe, Amarillo, Mosaic & Azacca 
Malts – 2-Row, Oats & White Wheat
Availability – 6-packs of 12 oz. cans & draft
Beer Finder – https://www.averybrewing.com/brew-finder

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Avery Brewing Co. Brings Mephistopheles Back from the Dead

desktop_1454460353_Bottle_mephistopholesAvery Brewing Co. (Boulder, Colorado) has officially announced that Mephistopheles Stout will rise once again to make a limited time appearance in October 2019.

Resurrected by Avery Brewing so that he may resume “his evil duties on earth,” Mephistopheles – also known as “the crafty shapeshifter, the second fallen angel; he who does not love light” – is a “midnight black” Imperial Stout “dominated by roasted and black malts” laced with “notes of anise with an espresso finish.” Coming in at a menacing 14.5% ABV, Mephistopheles hopes to lure you “into his darkness, a tangled and intricate labyrinth of bittersweet rapture.”

Mephistopheles is set to return on October 3 and is scheduled to hang around through December 2019.  You can expect to find this Limited Release offering available in 12 oz. bottles and on draft at select craft beer-focused establishments located in Florida, Colorado and throughout the rest of Avery Brewing Co.’s distribution territory.  Prost!

Vital Information for Mephistopheles from Avery Brewing Co.

Release – Limited/The Demons of Ale Series; October – December 2019
Style – Imperial Stout
ABV – 14.5%
Malts – Special B, 2-Row, Roasted Barley, Black & Aromatic
Hops – Sterling & Bravo
Yeast – Westmalle Belgian Ale
Availability – 12 oz. bottles & draft
Beer Finder – https://www.averybrewing.com/brew-finder

 

 

Avery Brewing Co. Introduces Rocky Mountain Rosé Ale

RockyMtnRose_Can_and_GlassAvery Brewing Company (Boulder, Colorado) has officially announced that Rocky Mountain Rosé will join its Year-Round portfolio in late July 2019.

Crafted to be a low calorie offering that will satisfy fans of both Rosé wine and craft beer, Rocky Mountain Rosé is a “sparkling, bright, and crisp” Beer/Wine Hybrid Ale made with real wine grapes.  Coming in at just 4.4% ABV, 100 calories and 3 carbs, Rocky Mountain Rosé is guaranteed to leave you refreshed and “tickled pink.”

Rocky Mountain Rosé is available now in Avery Brewing Company’s Tap Room and is scheduled to begin distribution during the week of July 29.  Once fully released, you can expect to find this new Year-Round offering available in 6-packs of 12 oz. cans and on draft at craft beer-friendly retailers, bars and restaurants located in Alabama, Florida, Colorado and throughout the rest of Avery’s 39 state distribution territory.  Prost!

Vital Information for Rocky Mountain Rosé from Avery Brewing Company

Release – Year-Round; launching late July 2019
Style – Beer/Wine Hybrid
ABV – 4.4%
Malts – Wheat & 2-Row
Hops – Apollo
Added Ingredients – Wine grapes
Availability – 6-packs of 12 oz. cans & draft
Beer Finder – https://www.averybrewing.com/brew-finder

 

 

Avery Brewing Co. Staves Off the Warm Weather with Release of Grapefruit Shandy

AveryGrapefruitPourAvery Brewing Co. (Boulder, Colorado) has officially announced that it will launch Grapefruit Shandy as a new Limited Release in mid-May 2019.

Developed to serve as Avery Brewing’s “quintessential quencher” during this time of rising temperatures, Grapefruit Shandy is a “crisp, lively lager . . . blended . . . with organic grapefruit juice.”  Clocking in at an easy-drinking 4.7% ABV, this Grapefruit Shandy is guaranteed to help you “kick back and beat the heat.”

Grapefruit Shandy officially debuted in Avery Brewing Co.’s Tap Room on May 10 and is scheduled to enter distribution any day now.  You can expect to find this Limited Release offering available in 6-packs of 12 oz. cans and on draft at select craft beer-friendly establishments located in Alabama, Florida, Colorado and throughout the rest of Avery Brewing’s distribution network.  Prost!

Vital Information for Grapefruit Shandy from Avery Brewing Co.

Release – Limited; launching mid-May 2019
Style – Shandy/Radler
ABV – 4.7%
Malts – Pilsner & 2-Row
Added Ingredients – Organic grapefruit juice
Availability – 6-packs of 12 oz. cans & draft
Beer Finder – https://www.averybrewing.com/brew-finder

Avery Brewing Co. Set for National Release of Double Barreled Maple Stout

Avery_A_Logo_WhiteCircleAvery Brewing Co. (Boulder, Colorado) has officially announced that it will begin the Limited Release of Double Barreled Maple Stout in late April.

Arriving as the 52nd release in Avery Brewing Co.’s Barrel-Aged Series, Double Barreled Maple Stout is an “indulgent” Imperial Stout that was “aged in Bourbon barrels THEN aged in maple syrup barrels and dosed with coffee, cinnamon, and extra maple syrup.”  Weighing in at an absolutely massive 15.3% ABV, Double Barreled Maple Stout can be easily enjoyed “for breakfast, lunch, AND dinner!”

Colin says, “Keep your pastries, we’ll have our flapjacks and black coffee.”

Double Barreled Maple Stout will officially release in Avery Brewing Co.’s Tap Room during the weekend of Friday, April 26 and is expected to enter distribution shortly after the on-site release.  You can expect to find this Limited Release offering available in 12 oz. bottles and on draft at select craft beer-focused establishments located in Florida, Colorado and throughout the rest Avery’s nationwide distribution network.  Prost!

Vital Information for Double Barreled Maple Stout from Avery Brewing Co.

Release – Limited/Barrel-Aged Series; April 26, 2019
Style – Imperial Stout
ABV – 15.3%
Treatment – “Aged in Bourbon barrels THEN aged in maple syrup barrels and dosed with coffee, cinnamon, and extra maple syrup”
Availability – 12 oz. bottles & draft
Beer Finder – https://www.averybrewing.com/brew-finder

 

Avery Brewing Co. Goes Year-Round with Hazyish IPA

averylogoAvery Brewing Co. (Boulder, Colorado) will kick off 2019 with the debut of its newest Year-Round offering, Hazyish IPA.

Available on draft in Avery Brewing Co.’s Tap Room “under a few different names and variations over the past year”, Hazyish IPA has finally been given a permanent name and is now ready for the big time as a Year-Round release.  This Juicy/Hazy India Pale Ale features a “low bitterness, an expressive aroma of four different hop varieties (Amarillo, Azacca, Mosaic, and Simcoe), and a creamy mouthfeel.”  Hazyish IPA comes in at 7% ABV.

Hazyish IPA will launch in Avery Brewing’s Tap Room on January 11 and is expected to enter full distribution shortly after the on-site release.  You can expect to find this new Year-Round offering available in 6-packs of 12 oz. cans and on draft at craft beer-friendly establishments located in Alabama, Florida, Colorado and throughout the rest of Avery Brewing Co.’s nationwide distribution territory.  Prost!

Vital Information for Hazyish IPA from Avery Brewing Co.

Release – Year-Round; launching January 2019
Style – Hazy India Pale Ale
ABV – 7%
Featured Hops – Amarillo, Azacca, Mosaic & Simcoe
Availability – 6-packs of 12 oz. cans & draft
Beer Finder – https://www.averybrewing.com/brew-finder

Avery Brewing Co. Turns Sandy Claws Loose for the Holidays

“Kidnap the Sandy Claws
Lock him up real tight
Throw away the key and then
Turn off all the lights”

– “Kidnap the Sandy Claws”, The Nightmare Before Christmas

AverySandyClawslabelAvery Brewing Co. (Boulder, Colorado) has officially announced that an incredibly limited supply of Sandy Claws, a holiday-themed Bourbon Barrel-aged Imperial Stout, will be available nationwide this holiday season.

Arriving as No. 51 in Avery Brewing Co.’s Barrel-Aged Series, Sandy Claws is a festive Imperial Stout brewed with peppermint and chocolate that the brewery’s elves later kidnapped and locked away “in a Bourbon barrel for months.”  Weighing in at a monstrous 14.5% ABV, Sandy Claws has emerged from captivity to bring “you holiday cheer and a bit of fear.”

With only 500 cases available nationwide, Sandy Claws started rolling out this week and will be available as long as supplies last.  You can expect to find this incredibly limited release offering available in 12 oz. bottles at select craft beer establishments located in Florida, Colorado and throughout the rest of Avery Brewing Co.’s distribution area.  Prost!

Vital Information for Sandy Claws from Avery Brewing Co.

Release – Limited/Barrel-Aged Series, late-November 2018
Style – Imperial Stout
ABV – 14.5%
Added Ingredients – Peppermint & Chocolate
Treatment – Aged in Bourbon barrels “for months”
Availability – 12 oz. bottles
Beer Finder – https://www.averybrewing.com/brew-finder

Avery Brewing Co. Introduces Out of Mind Coffee Stout to the Masses

OutOfMind_Can_and_GlassAvery Brewing Co. (Boulder, Colorado) has announced that Out of Mind Coffee Stout will begin its first official Limited Release in cans this month.

Previously only available as a draft-only rarity in Avery Brewing Co.’s taproom, Out of Mind is a “big, intense” American Dry Stout that is inspired by the brewery’s “favorite craft coffee barista, with quick wit, dry humor, and a good dose of abrasiveness.”  Starting with a malt base that utilizes “plenty of rich roasted barley”, the brewers at Avery then balance Out of Mind (6.5% ABV) out with “the bitterness of [dark-roasted coffee] to give this full-bodied stout a little extra something you’ve been looking for in a beer.”

Out of Mind will begin hitting shelves in October 2018 with plans to hang around as long as supplies last.  You can expect to find this Limited Release available in 6-packs of 12 oz. cans at select craft beer retailers located in Alabama, Florida, Colorado and throughout the rest of Avery Brewing Co.’s distribution area.  Prost!

Vital Information for Out of Mind Coffee Stout from Avery Brewing Co.

Release – Limited, October 2018
Style – American Dry Stout
ABV – 6.5%
Malts – Roasted Barley, Black, 2-Row, C-120 & Carapils
Hops – Bravo
Added Ingredients – Dark-roasted coffee
Availability – 6-packs of 12 oz. cans
Beer Finder – https://www.averybrewing.com/brew-finder

Avery Brewing Brings The Kaiser Out of Retirement for Oktoberfest

WEB_Kaiser_Can_and_GlassAvery Brewing Company (Boulder, Colorado) has officially announced that The Kaiser Imperial Oktoberfest Lager is returning for a limited time during the 2018 Oktoberfest season.

Retired back in 2016 to “make room for other big beers in Avery Brewing’s lineup”, The Kaiser is back to bestow its faithful fans with a “bold and brazen” Imperial Oktoberfest Lager that “weaves together rich, toasted Vienna and Munich malts with the floral spiciness of Hallertau and Bravo hops.”  Adorned with “a gorgeous deep copper sheen, massive malty backbone, and a dry finish . . ., this dictator demands a following through its deep dark malt bill, aromas of toast, nuts, and bread, all pulled together with a boisterous booziness.” Speaking of booziness . . . The Kaiser weighs in at an imposing 8% ABV, making it the same “mammoth . . . Oktoberfest Lager. . . that fans have grown to love” over the years.

“My favorite part of brewing Kaiser is the smell it creates in the brewhouse,” says Josh Rapp, Avery Brewing’s Brewhouse Manager. “It smells like we’re making candy around the brewery on Kaiser day and the dark red color of the wort reminds me of cherry juice!”

The Kaiser is rolling out now and plans to hang around through October 2018.  You can expect to find this Seasonal offering available in 6-packs of 12 oz. cans and on draft at craft beer-friendly establishments located in Alabama, Florida, Colorado and throughout the rest of Avery Brewing Company’s distribution area.  Prost!

Vital Information for The Kaiser from Avery Brewing Company

Release – Limited/Seasonal, August – October 2018
Style – Oktoberfest
ABV – 8%
Malts – Dark Munich, Munich, Vienna, 2-Row & Aromatic
Hops – Hersbrucker & Bravo
Yeast – House Bohemian Lager Strain
Availability – 6-packs of 12 oz. cans & draft
Beer Finder – https://www.averybrewing.com/brew-finder

The Kaiser

Avery Brewing Company Reveals New Look Packaging Artwork

1_3tSaJyS5CXL7OakpSwKmhwAvery Brewing Company (Boulder, Colorado) has officially announced that it has partnered with nationally recognized artist Neil Shigley to redesign its packaging artwork.

To do something special to celebrate the brewery’s 25th anniversary in 2018, the folks at Avery Brewing Company decided to seize the “opportunity to refresh its package designs to match the quality of the liquid art inside.” They initiated a search for someone that could produce new artwork that tells “a cohesive and straight-forward brand story, which is all about beer”, and they found that in Neil Shigley, a San Diego based artist.  Shigley was able to provide Avery with “one-of-a-kind artwork that was modern and fresh, but still honored the heritage that past designs have left on the community and fans.”

“Our goal was to stay true to the artistry that each beer represents while also building a beacon of light in a sea of choices,” says Avery Brewing Co. Founder and CEO, Adam Avery. “We are driven to create inspiring beer experiences and the new artwork reflects the focus of our craft.”

 

“A project like this is rare,” says Shigley. “Great people, cool art direction, and a focus on great beer! I told Adam I would have done this project for free. They brought me to the brewery early on and I was blown away by how everyone was so passionate about the beer they were making, starting with the top, Adam. I’m lucky to be part of this great family.”

The new artwork will steadily roll out over 2018 and into 2019, and the changes will officially kick off in early June with Avery Brewing’s flagship beer, White Rascal Belgian-Style White Ale.  Although the packaging may look different on shelves, you can “expect . . .  the beer to remain the high quality and consistent liquid that fans have grown to love for over 25 years.”  Prost!

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