Founders Brewing Co. Adds All Day Vacay to Seasonal Lineup

Posted on by mashingin

Founders Brewing Co. (Grand Rapids, Michigan) has officially announced that All Day Vacay will join the brewery’s Seasonal portfolio in April 2021.

Arriving as the “first line extension from the original session IPA – All Day IPA – in Founders Brewing Co. history,” All Day Vacay is an American Wheat Ale “that packs in flavor; stone fruit and tropical hop aromas combine with citrus and slight bready notes, to finish with moderate sweetness and a soft, refreshing mouthfeel.” Coming in at a super sessionable 4.6% ABV, All Day Vacay is “the perfect companion for any type of adventure.”

“We are continually looking for interesting and unique beer alternatives for different occasions. All Day IPA was a real game changer for us at Founders,” said President and Co-Founder, Dave Engbers. “We all love spending time outdoors, so we challenged ourselves to find a light, refreshing and delicious wheat extension to the All Day franchise. With all our brands, it’s about balance. Finding the right combination of malted barley and specialty grains balanced with the bitterness and aroma of hops is truly the artistry of creating a great beer.”

“I was really thinking about flavors that capture the essence of summertime, the beach and vacations in general,” said Brewmaster Jeremy Kosmicki. “In the spirit of original All Day, Vacay would have to be perfectly well-balanced and completely refreshing.  A light, crisp body for easy drinking, low hop bitterness and a generous amount of wheat malt to keep it soft on the palate and hints of citrus to brighten up the whole experience.”

All Day Vacay is set to debut in April and will hang around through September 2021. You can expect to find this new Seasonal offering available in 6-packs of 12 oz. cans, 15-packs of 12 oz. cans and on draft at select craft beer-friendly establishments located in Alabama, Florida, Michigan and throughout the rest of Founders Brewing Co.’s nationwide distribution network. Prost!

Vital Information for All Day Vacay from Founders Brewing Co.

Release – Seasonal; April – September 2021
Style – American Wheat Ale
ABV – 4.6%
IBUs – 20
Fun Fact – On the label artwork: “Inspired by the ultimate getaway, the new label takes All Day’s iconic station wagon to the beach, complete with a waterfront and a surfboard.”
Availability – 6-packs of 12 oz. cans, 15-packs of 12 oz. cans & draft
Beer Finder – https://foundersbrewing.com/beer/find-our-beer/

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Founders Brewing Co. Expands its Reach to Hawaii, Completes Total U.S. Distribution

Posted on by mashingin

Founders_Logo_color_2018Founders Brewing Co. (Grand Rapids, Michigan) has officially announced that it will successfully complete full nationwide coverage when it launches distribution in Hawaii in late July 2019.

Now that Founders Brewing Co. has entered into a partnership with Odom Hawaii of the Odom Group and the GAB network of wholesalers, Hawaii now marks the 22 year-old-brewery’s 50th state of distribution.  To properly introduce themselves to the beer-loving masses in Hawaii and celebrate the achievement of reaching total U.S. distribution, Founders will enter the Aloha State with the following offerings (descriptions sourced directly from the brewery’s website):

  • All Day IPA – The beer you’ve been waiting for. Keeps your taste satisfied while keeping your senses sharp. An all-day IPA naturally brewed with a complex array of malts, grains and hops. Balanced for optimal aromatics and a clean finish. The perfect reward for an honest day’s work and the ultimate companion to celebrate life’s simple pleasures.  ABV – 4.7%  IBUs – 42)
  • Solid Gold – Our brewery was built on an attitude of no regrets. An attitude of taking risks to bring the best beer possible to our fellow renegades and rebels. Never brewing to style, but always brewing what we want to drink. Our take on a classic, Solid Gold is a drinkable premium lager brewed with the highest quality ingredients. Challenging what a lager can be? That’s something we won’t regret.  ABV – 4.4%  IBUs – 20
  • Rubaeus – Optimizing the flavor of fresh raspberries, Rubaeus is Founders’ way of celebrating the joys of summer year-round. This stunning berry-red masterpiece is the perfect blend of sweet, tart and refreshing. No question about it, this beer is 100% Founders.  ABV – 5.7%  IBUs – 15
  • Breakfast Stout – The coffee lover’s consummate beer. Brewed with an abundance of flaked oats, bitter and imported chocolates, and two types of coffee, this stout has an intense fresh-roasted java nose topped with a frothy, cinnamon-colored head that goes forever.  ABV – 8.3%  IBUs – 60

“My partner Dave and I are very excited to announce that Founders will be heading to Hawaii!” said Mike Stevens, CEO and Co-Founder of Founders Brewing Co. “It’s always a special time whenever we add a state of distribution and the fact that Hawaii is our 50th state makes it all the more worthy of celebration. It’s long been a dream of ours to see our beer across the US, and the fact that 22+ years later we’ve accomplished this is a testament to our Founders team and our amazing wholesaler partners. Tonight, we raise a glass to the Aloha state and thank everyone throughout America who’s helped us get to where we are today.”

 

“We’re thrilled to be a part of such a monumental milestone in the Founders Brewing Co. business,” said Vice President of Corporate Sales, Brandon Odom. “We value their partnership and are looking forward to the exciting times to come. Congratulations to Founders on the tremendous success of expanding their business across the entire United States. A truly well-deserved accomplishment!”

The beers listed above will be available on draft and in cans (as applicable) in Hawaii as early as late July 2019.  Founders Brewing Company and Odom Hawaii also plan to host a series of launch events that “will be taking place as soon as the end of the month.” Prost!

Founders Brewing Co. Provides a Peek at its 2019 Brand Calendar

Posted on by mashingin

blushing_monk_bottle_carrier_3-4Brewery release calendar season is upon us once again, and Founders Brewing Co. (Grand Rapids, Michigan) has stepped forward this week to reveal a 2019 Availability Calendar that is sure to get quite a few of its loyal fans rather excited.

Just as we have done in previous years with release calendars, we have posted Founders Brewing Co.’s full 2019 Availability Calendar below for you to go over at your own speed. It is pretty self-explanatory, but there are a few pieces of news that we need to pass along before we set you loose on that calendar:

  • The Barrel-Aged Series will return in 2019 with five releases.  Backwoods Bastard (Year-Round), KBS (late March/April 2019) and CBS (November 2019) have all been confirmed and two other releases will be named later in the year.
  • Founders will begin offering All Day IPA in 12-packs of 12 oz. bottles in late January/early February 2019.  All Day IPA will continue to be available in 6-packs of 12 oz. cans, 19.2 oz. cans, 15-packs of 12 oz. cans, 6-packs of 12 oz. bottles and on draft. All these formats will be available across the brewery’s entire distribution footprint.
  • The brewery will also begin offering Solid Gold Premium Lager in 12-packs of 12 oz. cans in late January/early February 2019. This new packaging format will replace 15-packs of Solid Gold.  This Year-Round offering will also be available in 24-packs of 12 oz. cans, 12-packs of 12 oz. bottles and 19.2 oz. cans.
  • Blushing Monk, a Belgian-style Ale fermented with pure raspberries, will make a triumphant comeback in January 2019 as a part of Founders Brewing Co.’s Limited Series.  This time around it will be available in 4-packs of 12 oz. bottles.
  • The voice of the people has been heard and Founders Brewing Co. will bring its fan-favorite Imperial Stout out of retirement for a limited time in December 2019. Imperial Stout will be a Limited Series release available in 4-packs of 12 oz. bottles.

Ok . . . that should pretty much cover everything we needed to go over, but there are still a few things left for you to discover on the calendar below.  Check it out and start getting yourself prepared for another great year of beer with Founders Brewing Co. in 2019.  Prost!

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Founders Brewing Co. Unveils Plans for 2018

Posted on by mashingin

founderspour_editedAll set for next year, Founders Brewing Co. (Grand Rapids, Michigan) has officially released a 2018 Availability Calendar that is absolutely loaded with new brews, old favorites, and updated packing options.

Just as we always do with all release calendars, Founders Brewing Co.’s full 2018 Availability Calendar is posted below for you to look over at your own pace.  Before we turn you loose, there are a few things on that calendar that we are just dying to point out . . . so let’s knock that out real fast:

  • Breakfast Stout and Backwoods Bastard will be available year-round in 2018.  Yeah, you read that correctly!  Breakfast Stout should seamlessly shift into year-round availability through the New Year while Backwoods Bastard will resurface in late-March to early-April to begin its year-round status.
  • Although the calendar does not mention this, Founders Brewing Co. will be offering Solid Gold, All Day IPA, Rubaeus and all of its Seasonal beers, which include Mosaic Promise, Azacca IPA and PC Pils, in 6-packs of 12 oz. cans in 2018.
  • Double Trouble Imperial IPA will return as a Limited Release in 2018.  It will be available from late-May to July in 4-packs of 12oz bottles across all 46 states that currently comprise the distribution area for Founders Brewing.
  • The Barrel-Aged Series will return in 2018 with KBS (April) and four new releases.  Details about the yet-to-be-named beers will be released throughout the year.
  • Founders is launching a “brand new taproom carryout series called the ‘Mothership Series’. These beers will range from classics like the inaugural release, Red’s Rye IPA, to experimental new styles. They will only be available for carryout in 6-pack bottles at [all Founders Brewing Co.] taproom locations.”
  • Finally . . . a bit of bad news: Founders will say “goodbye to some favorites, like Imperial Stout, Curmudgeon and reDANKulous” in 2018.  Since the brewery is known to regularly bring back old favorites (see Double Trouble & Red’s Rye IPA above), it assures that this is more of an “until we meet again” scenario.

Alright, that’s a wrap on all that we wanted to cover.  Be sure to check out the full calendar below so that you can properly prepare for an amazing 2018 with Founders Brewing Co. Prost!

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Founders Brewing Co. to Release All Day IPA in 19.2 oz. Cans

Posted on by mashingin

all-day-ipa-shieldFounders Brewing Co. (Grand Rapids, Michigan) has officially announced that All Day IPA Session Ale will be available in 19.2 oz. cans beginning in early 2017.

In an effort to supply you with another convenient option to get your easy-drinking hop fix, Founders Brewing Co. will start packaging All Day IPA in 19.2 oz. cans in 2017.  Considering the fact that All Day IPA has acted as a bit of a catalyst for the emergence of the Session IPA over the last few years, the decision to expand the packaging format for this offering was an easy one to make.  If hop lovers cannot seem to get enough of this balanced, low alcohol India Pale Ale that boasts a “complex array of malts, grains and hops,” why not provide them with a larger, single-serve container to enjoy on the beach, at the river or after a hike?

The 19.2 oz. cans of All Day IPA will roll out in early 2017 and will be available at convenience stores, ballparks, arenas, and various other craft beer-friendly establishments found throughout the distribution area of Founders Brewing Co.  All Day IPA will continue to be available in 6-packs of 12 oz. bottles, 15-packs of 12 oz. cans and on draft.  I am sure these new 19.2 oz. cans cannot get here soon enough for many of you, and I totally understand.  Just remain patient and keep an eye out for these to drop early next year.  Prost!

Vital Information for All Day IPA from Founders Brewing Co.

Release – Year-Round
Style – India Pale Ale (Session)
ABV – 4.7%
IBUs – 42
Availability – 6-packs of 12 oz. bottles, 15-packs of 12 oz. cans and draft.  19.2 oz. cans available in early 2017.
Beer Finder – https://foundersbrewing.com/find-our-beer/